* {
  box-sizing: border-box;
  margin: 0;
  padding: 0;
}

:root {
  --ink: #12151b;
  --muted: #5b6472;
  --soft: #f3f4f6;
  --accent: #e64560;
  --accent-dark: #b62f45;
  --peach: #f6e7e0;
  --sage: #e6efe9;
  --slate: #172033;
  --card: #ffffff;
}

html {
  scroll-behavior: smooth;
}

body {
  font-family: "Inter", "Segoe UI", system-ui, -apple-system, sans-serif;
  color: var(--ink);
  background: #ffffff;
  line-height: 1.6;
}

img {
  max-width: 100%;
  display: block;
  object-fit: cover;
}

a {
  color: var(--accent);
  text-decoration: none;
}

header {
  padding: 28px 6vw 12px;
}

.nav-wrap {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}

.brand {
  font-size: 1.3rem;
  font-weight: 700;
  letter-spacing: 0.02em;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 18px;
  flex-wrap: wrap;
  justify-content: flex-end;
}

.ad-label {
  font-size: 0.85rem;
  color: var(--muted);
  padding: 6px 10px;
  border: 1px solid #d0d4dc;
  border-radius: 999px;
}

.split-section {
  display: flex;
  align-items: stretch;
  gap: 36px;
  padding: 56px 6vw;
  flex-wrap: wrap;
}

.split-section.reverse {
  flex-direction: row-reverse;
}

.split-content,
.split-media {
  flex: 1 1 320px;
  display: flex;
  flex-direction: column;
  gap: 18px;
}

.split-content h1,
.split-content h2,
.split-content h3 {
  line-height: 1.2;
}

.split-content h1 {
  font-size: 2.6rem;
}

.split-content h2 {
  font-size: 2rem;
}

.split-content h3 {
  font-size: 1.4rem;
}

.meta {
  color: var(--muted);
  font-size: 0.95rem;
}

.badge-row {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
}

.badge {
  padding: 6px 12px;
  border-radius: 999px;
  background: var(--soft);
  color: var(--muted);
  font-size: 0.85rem;
}

.cta-row {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
}

.btn {
  border: none;
  padding: 12px 18px;
  border-radius: 999px;
  cursor: pointer;
  font-weight: 600;
  background: var(--accent);
  color: #ffffff;
}

.btn.alt {
  background: #ffffff;
  color: var(--accent);
  border: 1px solid var(--accent);
}

.btn.dark {
  background: var(--slate);
  color: #ffffff;
}

.panel {
  padding: 26px;
  border-radius: 20px;
  background: var(--card);
  box-shadow: 0 16px 40px rgba(18, 21, 27, 0.08);
}

.muted-block {
  padding: 26px;
  border-radius: 20px;
  background: var(--soft);
}

.image-frame {
  border-radius: 24px;
  overflow: hidden;
  background: #e9ebef;
}

.image-frame img {
  width: 100%;
  height: 100%;
  min-height: 280px;
}

.service-grid {
  display: flex;
  flex-wrap: wrap;
  gap: 18px;
}

.service-card {
  flex: 1 1 240px;
  padding: 18px;
  border-radius: 18px;
  background: #ffffff;
  border: 1px solid #e3e6eb;
  display: flex;
  flex-direction: column;
  gap: 12px;
}

.service-card img {
  width: 100%;
  height: 160px;
  border-radius: 14px;
  background: #dfe3ea;
}

.price-tag {
  font-weight: 700;
  color: var(--accent-dark);
}

.list {
  display: flex;
  flex-direction: column;
  gap: 10px;
}

.list span {
  display: block;
  padding-left: 18px;
  position: relative;
}

.list span::before {
  content: "•";
  position: absolute;
  left: 0;
  color: var(--accent);
}

.form-block {
  display: flex;
  flex-direction: column;
  gap: 16px;
}

form {
  display: flex;
  flex-direction: column;
  gap: 12px;
}

label {
  font-weight: 600;
  font-size: 0.92rem;
}

input,
select,
textarea {
  padding: 12px 14px;
  border-radius: 12px;
  border: 1px solid #d4d8df;
  font-size: 1rem;
  font-family: inherit;
}

footer {
  padding: 36px 6vw 56px;
  background: #0f1625;
  color: #e6e9ef;
}

footer a {
  color: #ffffff;
}

.footer-grid {
  display: flex;
  flex-wrap: wrap;
  gap: 30px;
}

.footer-col {
  flex: 1 1 220px;
  display: flex;
  flex-direction: column;
  gap: 10px;
}

.disclaimer {
  font-size: 0.9rem;
  color: #c9cfda;
}

.sticky-cta {
  position: fixed;
  right: 24px;
  bottom: 26px;
  z-index: 10;
  background: var(--accent);
  color: #ffffff;
  border: none;
  padding: 12px 18px;
  border-radius: 999px;
  box-shadow: 0 12px 30px rgba(18, 21, 27, 0.2);
  cursor: pointer;
}

.cookie-banner {
  position: fixed;
  left: 16px;
  right: 16px;
  bottom: 16px;
  background: #ffffff;
  border-radius: 18px;
  padding: 18px;
  box-shadow: 0 16px 40px rgba(18, 21, 27, 0.18);
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  align-items: center;
  z-index: 20;
}

.cookie-banner.hidden {
  display: none;
}

.cookie-actions {
  display: flex;
  gap: 10px;
  flex-wrap: wrap;
}

.subtle-bg {
  background: var(--peach);
}

.sage-bg {
  background: var(--sage);
}

.hero-bg {
  background-image: url("https://images.unsplash.com/photo-1521737604893-d14cc237f11d?w=1400&q=80");
  background-size: cover;
  background-position: center;
  position: relative;
  color: #ffffff;
}

.hero-bg::after {
  content: "";
  position: absolute;
  inset: 0;
  background: rgba(10, 15, 25, 0.55);
}

.hero-bg .split-content,
.hero-bg .split-media {
  position: relative;
  z-index: 1;
}

.bg-analytics {
  background-image: url("https://images.unsplash.com/photo-1504384308090-c894fdcc538d?w=1400&q=80");
  background-size: cover;
  background-position: center;
}

.bg-creative {
  background-image: url("https://images.unsplash.com/photo-1460925895917-afdab827c52f?w=1400&q=80");
  background-size: cover;
  background-position: center;
}

.bg-quiet {
  background-image: url("https://images.unsplash.com/photo-1454165804606-c3d57bc86b40?w=1400&q=80");
  background-size: cover;
  background-position: center;
}

@media (max-width: 860px) {
  .split-section {
    padding: 44px 7vw;
  }

  .split-content h1 {
    font-size: 2.1rem;
  }

  .sticky-cta {
    right: 16px;
    bottom: 16px;
  }
}